828 Sports Ventures

Entertainment Interactive

Brand Strategist: Mel Pemberton

Copywriter: Kathy Miller

DeAngelo Simmons (Sports Agent)

DeAngelo is developing a multi-faceted sports venture, including an academy, agency, institute, production and tourism components, centered around innovative air dome structures.

The main challenge is creating cohesive branding across these different entities while effectively appealing to both youth and their parents.

Thanks to the cohesive brand storytelling strategy and targeted audience design created by us, DeAngelo was able to inspire his team to fully embrace the vision of 828 Sports Ventures.

The brand guidelines provided a clear direction that allowed the web designer to craft a sleek, visionary website that truly represents the brand.

As a result, DeAngelo successfully secured the investment needed to bring his project to life.